They can be called as artists, whom design graphics for media like magazines, advertising, labels etc. These designers communicate ideas through visual concepts. Everything from posters to bills, they make use of shapes, colors, typography and images to convey marketing ideas to audience. Job role varies depending on where they work. Specialization in a particular area like motion graphics or print media can help career development. Their responsibilities are understanding client's requirements, advise to engage target audience, identify best ways to communicate with target audience and so on. A few industries where graphic designers are in demand are in internet and software development, video and television production, corporate branding, manufacturing and advertising. Major aim is to inspire and capture the attention of audience by delivering them with the right message. More details can be understood from the presentation.

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