Logo
Search
Search
View menu

Job Descriptions - Director of Marketing

Templates | English

A Director of Marketing leads a company's marketing department and forms part of executive management. Also known as Marketing Director, Chief Marketing Officer, or CMO. Responsibilities: • Leading and overseeing the marketing department. • Performing market research to identify trends. • Gaining knowledge of competitors' marketing initiatives. • Creating and executing overall marketing strategies to create awareness of the company’s products and services. • Creating and overseeing the annual marketing plan. • Creating and overseeing annual marketing budget and allocating resources. • Organizing promotional events. Requirements: • Bachelor’s degree in business administration, marketing, communications, or relevant field. • 3+ years of work experience in a similar position. • Proficient with MS Office Word and Excel. • Good knowledge of CRM databases, web analytics, and Google AdWords. • Proficient with using social media.

Picture of the product
Lumens

Free

DOC (4 Pages)

Job Descriptions - Director of Marketing

Templates | English