This job title exists in a number of fields like graphic design, advertising, marketing, film, television, web design, videogames etc. Their job is to visual styling by creating a design for a project and direct others to develop the artwork. They determine how well to represent a concept visually that is by using which photographs or design elements. An overall look or style comes out their creative thinking. Art directors have strong conceptual skills. Strong idea is the backbone of commercial art. In publishing, they work on page layouts of newspapers and magazines. In advertising and public relations, these directors ensure client's message and image is conveyed to consumers. Coming to movie, they collaborate with director to understand about sets and style needed for the film. They should understand marketing strategies and target audience to stay on top of trends. More details can be understood from the presentation.

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