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Gamification in Customer Engagement - Mileage Plus

Presentations | English

Nowadays multinational companies are implementing intriguing techniques to attract customers and Mileage Plus is one such instance. United Airlines and Aeromar together launched a loyalty program called Mileage Plus. It provides exciting rewards to the passengers traveling on particular types of tickets. Based on the points earned users can become Silver, Gold, or Platinum member. The rewards give access to special lounges, priority boarding, and free tickets. To maintain the premier status customers make unnecessary flights at end of the year.

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Lumens

22.00

Lumens

PPTX (11 Slides)

Gamification in Customer Engagement - Mileage Plus

Presentations | English