Customers buy products that are easily accessible to them, according to a simple rule of thumb. It refers not only to availability, but also to the added convenience of obtaining product-related information. The marketing strategy should send a strong message about the product or service being offered. It makes it easier for both the marketer and the customer to comprehend the true value proposition of the items. today's business environment, managing a company has become really hard. the 7 Cs of marketing are customer, convenience, cost, credibility, communication ,connection and change.

Sreerag KJ

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