For the good running and production of a product, there needs to be proper marketing of the product which are the key factors for a product to run its maximum course. There are mainly four P’s involved in the They are the product, price, place, and promotion of a good or service. A product is any good or service that fulfils consumer needs or desires. The price of a product directly influences sales volume and, consequently, business profits. Demand, cost, pricing trends among competitors, and government regulations are crucial factors that determine pricing. Place involves choosing the place where products are to be made available for sale. Promotion involves decisions related to advertising, salesforce, direct marketing, public relations, advertising budgets, etc. The primary aim of promotion is to spread awareness about the product and services offered by a company.

Rayhan E.R

584 resources

0

0

0

Like